—————————-So, now that Chick-fil-A has become the latest battleground in the culture wars, I just have to wonder what kind of freak-out is going on in their corporate offices. The battle lines have been drawn — Mike Huckabee and Rick Santorum vs the Jim Henson Company, the city of Chicago, the city of Boston, and these three ladies. Now the war has moved to social media sites, where Chick-fil-A has lost control of its Facebook account amid accusations of sockpuppetry.
With bigots and attention whores like Rick Santorum now serving as the face of your brand, I have to wonder if Dan Cathy isn’t wishing he’d kept his fat yap shut? You know, most fast food chains try to appeal to as broad a range of customers as possible. Chick-fil-A is narrowing its consumer base. They are now the face of right-wing, reactionary, Bible-thumping intolerance. Who thinks that’s a good brand identity?
This is a fast food chain which now appeals to the low-information, Fox News-watching, bigoted, spelling-challenged wing of the electorate.
Maybe this explains why they spell “chicken” incorrectly in their ads.